Education

Discovering Untapped Markets Conference & Spring Vendor Showcase
Topics & Objectives

Please note that the Topics/Objectives listed below are subject to change.

GENERAL SESSIONS:

What Are Underserved Markets Looking For in Financial Services?

Credit unions are increasingly looking into underserved markets to grow their membership and improve the community. But, serving new markets is more involved than just marketing your current products and services. Explore today’s research on underserved markets and learn how to adapt your services to low income, young adult, and minority markets.

Challenges and Opportunities Facing Emerging Markets

The changing face of Iowa gives us an opportunity to understand the perspectives of immigrant and minority groups who have been largely un-banked. Learn how immigrants and minorities view financial services so you can fulfill their needs.

Poverty Simulation

More than 35 million people face poverty every day. For some, the wear and tear of poverty is obvious; for others it is a silent struggle. In this session, you will "walk a mile in the shoes" of someone living in poverty. The task of your "family" will be to provide for basic necessities and shelter during the course of four 15-minute "weeks." Some of you will be newly unemployed, some will be deserted by the "breadwinner," some will be senior citizens or disabled individuals on social security, and others will receive welfare assistance. You’ll gain a realistic sense of what it would be like to struggle financially from month to month.

The Mortgage Crisis: What it Means to Credit Unions

Subprime and predatory lending are responsible for an epidemic of housing foreclosures nationwide. Credit unions are not part of the subprime mortgage problem, but they can be part of the solution. You’ll get an overview of the mortgage crisis, learn how it may affect your credit union, and discover how to offer solutions for your members and community.

Innovative Loan Products: Options for the Underserved

Gain insight on what other credit unions are doing to combat predatory lending. Focus on ways to help members who may be dealing with increasing debt and the sub-prime lending crisis.

Spring Vendor Showcase & Reception

A great end to a great day! Enjoy cocktails, giveaways, and fun. Be sure to visit your VIP vendors.

Roundtable Discussion & Lunch

Take this opportunity to network with your peers, discuss challenges your credit union is facing, and brainstorm solutions.

PANEL DISCUSSION BREAKOUTS:

Reaching and Encouraging Members to Save

Learn what credit unions and organizations are doing to help low income people save money and build assets.

Educating Youth and Young Adults

Learn best practices from credit union leaders who are educating youth and young adults. Panelists will share their success stories for in-school credit union branches, Junior Achievement, and the NEFE program.

For more program content information or to request a brochure call 800-356-9655, ext. 4882, or email abollman@cuna.coop. For registration questions, call 800-356-9655, ext.4400 or e-mail reginfo@cuna.coop.